Monday, May 21, 2007

Global Executive Partners With BeGreen Carbon Offsets To 'Green-Up' Events

Global Executive Partners With BeGreen Carbon Offsets To 'Green-Up' Events

BeGreen, the carbon offset division of Green Mountain Energy Company, and Global Executive, conference and events logistics management company, announced a partnership Tuesday that gives conference participants and organizers the opportunity to offset the carbon emissions generated by attending organized business events. Using eTouches®, Global Executive's award-winning applications suite for Meetings and Event Management Technology, conference organizers and delegates can lessen the environmental impact of their travel and hotel stay with the purchase of any of BeGreen's Conference Traveler Packages, during the online registration process.

Austin, TX (PRWEB) May 21, 2008

BeGreen, the carbon offset (http://begreennow. com/) division of Green Mountain Energy Company, and Global Executive, conference and events logistics management company, announced a partnership Tuesday that gives conference participants and organizers the opportunity to offset the carbon emissions (http://begreennow. com/) generated by attending organized business events. Using eTouches®, Global Executive's award-winning applications suite for Meetings and Event Management Technology, conference organizers and delegates can lessen the environmental impact of their travel and hotel stay with the purchase of any of BeGreen's Conference Traveler Packages, during the online registration process.

"We worked closely with Global Executive to provide them with easy-to-use tools to make any event or conference more environmentally-friendly," said Gillan Taddune, chief environmental officer of Green Mountain Energy Company. "With only a few mouse clicks, eTouches enables attendees to purchase an offset package that's tailored to their conference travel."

Registrants who elect to offset their travel can choose from three packages, designed to meet the individual needs of attendees:

  •  Conference - Traveler 1 (Offsets Equal to One Metric Ton)
  •  Approximately 3,200 miles of flying (like a roundtrip flight between New York and Denver)
  •  Three nights in a hotel
  •  Rental car for up to 500 miles of driving
  •  Conference - Traveler 2 (Offsets Equal to Two Metric Tons)
  •  Approximately 5,000 miles of flying (like a roundtrip flight between Boston and LAX)
  •  3-5 nights in a hotel
  •  Rental car for up to 1,000 miles of driving
  •  Conference - Global Traveler (Offsets Equal to Three Metric Tons)
  •  Approximately 10,000 miles of flying (like a roundtrip flight between Dallas and Madrid)
  •  Up to ten days in a hotel
  •  Rental car for up to 2,500 miles of driving

The new service is already being used by the PhoCusWright Conference, taking place in Hollywood, Calif., and the Greener By Design Conference in Alexandria, Va.

According to Lisa Carroll, event director for Greener by Design, "We were looking for a way to backup the event marketing message and to give our conference delegates a tangible way to show their commitment to the environment (http://begreennow. com/). BeGreen's Conference Traveler Package option turned out to be ideal. It's simple, flexible and fully integrated with eTouches, our online conference registration application."

"More than 280 million people will attend meetings and events globally in 2008," said Leonora Valvo, CEO of the Global Executive Companies, active in more than 1,000 events for major organizations per year. "This exciting partnership will provide attendees with a chance to give back to the environment," added Valvo.

About Global Executive
The Global Executive (www. globalexec. com), founded in 1998 and a WBENC-certified woman-owned business, is a single source, comprehensive, B2B and B2C conference and event logistics, management and marketing company. They are a specialized team of professionals, offering custom event solutions to over 500 global events annually. The team prides itself on its innovative creation and execution of unique events supported by their suite of web-based proprietary event technology, eTouches® www. etouches. com, which address the critical issues facing the event planning lifecycle to industry and nonprofit business sectors. Their clients include, Audi, Diageo, Google, Herbalife, The Product Development and Management Association, International Association of Contract and Commercial Management, PhoCusWright, PPM Media, Spa Finder, Third Door Media and WiMax Forum. They work on events of all sizes - large and small, international and domestic - including conferences, user groups, seminar series, product launches, annual meetings, trade shows and more. The company is based in Ridgefield, Connecticut.

For more information on Global Executive, The Event Lifecycle Company, please contact the Director of PR and Marketing, Lisa Carroll at 203.403.9019 or by visiting their website at www. globalexec. com or www. etouches. com.

About eTouches®
ETouches® is a suite of integrated web-based tools backed by expert event professionals to support every aspect of event planning and execution. Developed in collaboration with customers, this innovative technology is affordable, easy-to-use, collaborative, and fully customizable. It streamlines all phases of the event lifecycle, from planning through to post-event analysis, delivering concrete savings. Read more at www. eTouches. com

About BeGreen Carbon Offsets
BeGreen Carbon Offsets (www. begreennow. com) is a division of Green Mountain Energy Company, the longest serving green power provider in the U. S. BeGreen provides education about the serious effects of harmful carbon dioxide (CO2) emissions and offers businesses and consumers simple and effective ways to reduce their carbon footprint (http://begreennow. com/) through the purchase of renewable energy, forest sequestration and other project-based offsets. BeGreen's carbon calculators follow the EPA Climate Leaders methodology, which is based on the World Resources Institute's Greenhouse Gas Protocol (WRI GHG), a widely accepted industry standard. All purchases and sales of BeGreen's carbon offset projects are also verified by an independent auditing firm to ensure their quality and effectiveness.

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